Does Sellfy have order bumps?
·Founder, Stakk
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27 September 2026
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6 min read
Not in the strict sense. Sellfy has a feature it calls upselling, but its own documentation puts the offer on your store page and your product pages, which is before the buyer reaches the checkout. An order bump lives inside the checkout and is charged in the same transaction, and that is the part Sellfy does not have. The feature is also gated to Business at $79 a month and up, and there is no post-purchase upsell either. Checked 13 September 2026.
This looks like hair-splitting and it is not. Where the offer sits decides whether the buyer sees it while they are committing or while they are still browsing, and it decides whether the extra money arrives on the same charge or on a different one. Those are two different products with one word covering both.
What does Sellfy's upsell feature actually do?
It shows a related product to a shopper who is looking at your store. Sellfy's own help doc on upselling describes the offer appearing on the store page and on product pages, which is the browsing part of the journey rather than the paying part.
That makes it a cross-sell. It is a useful thing to have. Someone reading about your preset pack sees that a walkthrough video exists, clicks it, and adds it to what they are buying. Plenty of sales happen that way and nobody should sneer at it.
What it is not is an offer made at the moment of highest intent. By the time a buyer has typed a card number they have already decided to spend money with you, and an add-on shown at that exact point is a different proposition from one shown while they are still deciding whether to spend anything at all.
Why does it matter that the offer sits outside the checkout?
Two reasons, and one of them is money.
The first is attention. A product-page offer competes with everything else on the page, including the buyer's option to close the tab. A checkout offer competes with nothing, because the buyer is on a screen with one job on it.
The second is the charge. An add-on accepted inside the checkout is part of the same transaction, so the whole sale carries one transaction fee. An add-on that the buyer picks up as a separate item before checkout can still land in one cart, but an offer made after the payment has gone through cannot, and that second charge carries a full fee of its own wherever you sell it. When you compare platforms on this, ask how many charges a two-product sale produces, not how many offers it shows.
An order bump in the strict sense: optional, offered inside the checkout before the charge settles, and accepting it edits this order rather than starting a second payment. Sellfy's upsell happens on the pages before this screen, not on it.
Which Sellfy plan do you need for the upsell?
Business, which is $79 a month. Sellfy's own pricing page lists three plans: Starter at $29 a month or $22 a month billed yearly, Business at $79 or $59 yearly, and Premium at $159 or $119 yearly. The upsell feature is on Business and Premium, so Starter does not have it.
Worth sitting with that number for a second. $79 a month is due whether or not anything sells, and it buys a cross-sell on your product pages rather than an offer inside the checkout. If the offer surface is the reason you are upgrading, check that the surface you are getting is the one you pictured.
The plans do other things too, of course. Sellfy is a full store builder with digital downloads, physical products, print on demand, email and a custom domain, and the tiers move storage, email credits and sales caps as well as features. The upsell is one line on a long list.
Does Sellfy have a post-purchase one-click upsell?
No. Nothing fires after the payment succeeds that offers a second product against the card already on file.
That half of the pair is the rarer half across the whole category. A checkout add-on has become fairly normal, and Gumroad ships one on a free plan while Payhip ships its version on one too. The post-purchase offer is the feature platforms have decided is worth a subscription, and several have landed on the same $99 a month for it.
So on Sellfy every offer you want to make has to happen before the buyer pays, and the strongest position on the page, the checkout itself, is not available to you at any price.
What does Sellfy cost on a sale, and what is the overage?
Nothing on the sale, on any plan, up to a point. Sellfy charges 0% on all three tiers, which is the headline and it is true. Card processing is separate and charged by your processor, and Sellfy's help docs state that you are the merchant of record for all your transactions, so the sale is legally yours rather than the platform's.
The point where 0% stops being 0% is the annual sales cap. Each plan carries one: $10,000 on Starter, $50,000 on Business and $200,000 on Premium. Past the cap without upgrading, Sellfy's help centre says it may start charging a 2% overage fee on the amount above the threshold. So the true reading is 0% inside the cap and 2% above it.
That is a fair deal and an unusually honest one to publish. It is worth knowing about before you model the cost, because a per-plan cap does not appear anywhere in a normal fee comparison and it is the thing that changes the answer.
Which platforms have a real order bump in the checkout?
Twelve platforms worth comparing, with the offer surfaces separated out. The monthly column is what you have to be paying before both surfaces are open to you.
| Platform | Bump inside the checkout | Post-purchase upsell | Monthly floor |
|---|---|---|---|
| Beacons | Yes | No | $30 Creator Plus for the bump |
| Checkout Page | Yes, free plan | Yes | $99 Scale for the upsell |
| Gumroad | Yes | No | $0 |
| Kajabi | Yes | Yes | $179 |
| Payhip | Yes | No | $0 |
| Podia | Yes | Yes | $99 Shaker |
| Sellfy | No, store and product pages only | No | $79 Business for the upsell |
| Stakk | Yes | Yes | $0 |
| Stan Store | Yes | Yes | $99 Creator Pro |
| Systeme.io | Yes | Yes | $0 |
| Teachable | Yes | Yes | $39 floor, upsells higher |
| Whop | Yes | Yes | $0 |
Four platforms that belong in that table are missing on purpose, because they refused every request I made to their own domains and I would rather leave a gap than fill it from a review site.
When is Sellfy the right choice and Stakk the wrong choice?
When you are running a store rather than a funnel. Sellfy sells physical products, does print on demand, hosts video, sends email and gives you a real storefront with a custom domain. Stakk does none of that, so if your catalogue has shirts in it as well as PDFs, Stakk is the wrong choice and the upsell question is not what should decide it. Sellfy being the merchant of record on its own sales is a genuine difference too, and on Stakk the sale is yours.
On price I get beaten, so here it is plainly. Whop takes 2.7% + $0.30 with no monthly plan at all, and ships both offer surfaces. Systeme.io charges no transaction fee on any tier including its free one, and ships both as well. Stakk is 10% + $0.50 a sale. If the cheapest route to a bump and an upsell is the entire question, both of those beat us and you should go and use them.
What Stakk does differently is the shape of it. The bump rides the same payment as the product, so a two-item sale carries one fee rather than two. The upsell afterwards is one tap against the card already on file rather than a fresh checkout, and it is a second charge that takes the fee again, which I would rather say out loud than bury. Both surfaces are on every account with nothing behind a tier, and that layout came from funnels that ran for agency clients before Stakk existed.
Want the offer inside the checkout instead?
That is the surface Stakk is built around. The order bump sits on the checkout page where the buyer is already committing, the post-purchase upsell comes after the payment against the saved card, and both are there from your first product with no plan to upgrade to. It is 10% + $0.50 a sale with card processing included, no monthly fee, and the money lands in your own Stripe account rather than a balance we hold.