What does ClickFunnels cost?
·Founder, Stakk
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27 October 2026
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7 min read
ClickFunnels costs $97 a month for its Launch plan, $197 for Scale and $297 for Optimize. Paid yearly, those are $970, $1,970 and $2,970 a year. A fourth plan, Dominate, is yearly only at $5,997. Every plan starts with a 14-day free trial, and ClickFunnels says it takes no cut of your sales. Its pricing page lists no card processing rate, so that cost sits outside these numbers. Checked 26 October 2026.
Every ClickFunnels number here comes from its own pricing page and two of its help articles, read on 26 October 2026. Where its pages don't say something, I say so rather than guess.
How much is ClickFunnels a month?
ClickFunnels Launch is $97 a month, Scale is $197 and Optimize is $297. Dominate has no monthly price. ClickFunnels' pricing page shows it as "$5,997/yr" and calls it an "Annually only plan".
| Plan | Billed monthly | Billed yearly | Yearly, per month | Yearly saves |
|---|---|---|---|---|
| Launch | $97 a month | $970 a year | $81 | $194 |
| Scale | $197 a month | $1,970 a year | $164 | $394 |
| Optimize | $297 a month | $2,970 a year | $248 | $594 |
| Dominate | Not offered | $5,997 a year | Yearly only | Not listed |
All four plans are paid. The free part is the trial, covered below. Yearly billing saves exactly two months on each plan. Launch is $970 a year against $1,164 for 12 monthly payments, which is the "Save $194/year" the page shows.
Yearly only saves money if you stay a full year. If you are not sure ClickFunnels is the tool you will keep, start monthly and decide during the trial.
Does ClickFunnels take a cut of sales?
No, going by its own pricing page. On the question of a cut, its FAQ answers "No. You'll keep every penny you make." There is no per-sale fee on any plan.
What the page does not show is a card processing rate. That matters, because on most platforms that headline 0%, card processing still runs on top. ClickFunnels' one-click upsell help article lists a "Payments AI Configured Account" as a requirement, but neither the pricing page nor the pricing help article says what processing costs on it, or which processor sits underneath. I could not put a number on it, so this post doesn't. Ask ClickFunnels before you compare it with anything else.
Stakk works the other way round. There is no plan fee, and we take 10% + $0.50 a sale with card processing included. So the number you see is the whole number. In a month with no sales, Stakk costs nothing. ClickFunnels costs its plan fee either way.
What changes between Launch, Scale and Optimize?
Mostly room. Each step up gives you more workspaces, team members, contacts, emails and courses. ClickFunnels' pricing help article, updated 12 October 2026, lists the limits like this:
| What you get | Launch | Scale | Optimize | Dominate |
|---|---|---|---|---|
| Workspaces | 1 | 5 | 10 | 20 |
| Team members | 2 | 5 | 10 | 20 |
| Contacts | 10K | 75K | 150K | 400K |
| Emails a month | 50K | 300K | 750K | 1.2M |
| Courses | 3 | 6 | 10 | 20 |
| Conversion Boosters | Not listed | Yes | Yes | Yes |
| Affiliate Center | Not listed | Not listed | Yes | Yes |
Launch also lists 5 custom domains, and Scale lists unlimited. Every plan lists unlimited funnels, though the help article flags that as temporary.
Two lines are worth a closer look. Scale adds something called "Conversion Boosters", and neither pricing page explains what that is. Optimize adds an Affiliate Center. If you run one business on your own, Launch's single workspace and two seats may be all you need. The jump to Scale is $100 a month.
Does ClickFunnels have order bumps and one-click upsells?
Yes to the one-click upsell, and its help docs mention bump products too. What neither pricing page does is name the plan you need for them.
ClickFunnels' help article on one-time offers says a One-Time Offer is "shown to customers immediately after they complete a purchase". It can be an upsell, or a downsell for buyers who said no to an earlier offer. With the Checkout element, "Customers are not required to re-enter their payment details." The article lists two requirements: "An active ClickFunnels account" and a "Payments AI Configured Account". It names no plan.
On bumps, the same article says the Checkout element "Supports bump products within an OTO page", and that bump products are not supported with the Button element. So bumps exist. But the pricing pages list neither bumps nor upsells on any plan. They list "Conversion Boosters" from Scale up, without saying what is in them, so I can't tell you whether bumps sit behind that line.
If the bump and the upsell are the reason you are looking, other checkouts spell out which plan has them. Our roundup of SamCart alternatives compares which ones include both, and on which plan.
Is there a ClickFunnels free trial?
Yes, 14 days. The pricing page says "start your 14-day trial today!", and its FAQ adds a money-back guarantee on top: "14-day free trial + 30-day money back guarantee after your trial ends." The pricing help article adds the two together and calls it "a total of 44 days".
Inside that window, the help article says ClickFunnels will "happily cancel your account during that window of time without any penalties or fees." You can also change plan during the trial or after it.
Two things neither page says: whether you need a card to start the trial, and what you are charged on day 15. Check both on the signup screen before you start. For comparison, ThriveCart's free trial runs 30 days, and its Standard plan is $47 a month. Our breakdown of what ThriveCart costs has the rest.
When is ClickFunnels worth $97 a month?
When you use a good share of what Launch includes, or when you sell enough that $97 is smaller than a per-sale cut would be. Here is the sum for a $27 product.
On Stakk, 10% of $27 plus $0.50 is $3.20 a sale, with card processing included. 30 sales cost $96 in fees, and 31 sales cost $99.20. So from the 31st sale of a $27 product in a month, Stakk's fees pass ClickFunnels Launch's $97. On yearly billing, Launch works out to about $81 a month, and the point comes at the 26th sale.
Our own arithmetic on published prices: $3.20 a sale on Stakk, so 30 sales is $96 and 31 is $99.20. ClickFunnels' card processing is left out because its pricing page does not list a rate, which makes this ClickFunnels' best case.
That sum leaves out card processing on the ClickFunnels side. Any processing fee there pushes the point further out.
The other half is what comes bundled. Launch includes 3 courses, 10K contacts and 50K emails a month. If you would use those, $97 buys more than a checkout. If you only need a checkout, it buys a lot you won't touch.
| Platform and plan | Monthly fee | Platform's cut of a sale |
|---|---|---|
| Systeme.io Free | $0 | No transaction fees |
| Stakk | $0 | 10% + $0.50, card processing included |
| ThriveCart Standard | $47 | 0% fees on sales |
| ClickFunnels Launch | $97 | None, per its FAQ. Processing rate not listed |
The same trade, a monthly plan or a cut of each sale, sits under most checkout tools. Our breakdown of what SamCart costs runs it for SamCart's plans.
When would I send you somewhere else?
When ClickFunnels' extras are the reason you are looking. ClickFunnels suits a seller who wants funnels, courses and email to contacts in one account, a team with its own seats, more than one workspace, or an affiliate program on Optimize. It also suits someone who sells enough each month that $97 is less than a per-sale cut. Stakk has none of those extras. It has no course hosting, no email marketing, no communities, no subscriptions or recurring billing, no prices above $999, and US dollars only. It stores no files either: you paste a link to your file, and Stakk emails it to the buyer after they pay. If you need those things, Stakk is the wrong choice and ClickFunnels is the better fit. And if cost is the whole decision, Systeme.io's free plan has no transaction fees, and Whop charges 2.7% + $0.30 on a domestic card with no monthly cost. Both cost less per sale than our 10% + $0.50.
What Stakk does is narrower: a checkout for one-time digital products, with an order bump and a post-purchase upsell on every account, and nothing behind a tier. The bump rides the same charge as the product, so it carries one fee rather than two. The upsell is one tap against the card the buyer just used, and it is a second charge with its own fee. The money lands in your own Stripe account, not a balance we hold. The layout came out of funnels that ran for agency clients before Stakk existed.
Want a bump and an upsell without a $97 plan?
If you are pricing ClickFunnels for the checkout, the bump and the one-click upsell, and you sell a handful of products rather than hundreds a month, Stakk gives you both with no monthly fee and no plan to upgrade to. It is 10% + $0.50 a sale with card processing included, and nothing in a month you don't sell. Fewer platforms put order bumps and upsells on a no-monthly-fee account than you might expect, and you can have a product with both live in about ten minutes.