Where do I see my sales?

• Dashboard: revenue this month, orders, customers, checkout conversion and recent orders. Revenue is what buyers paid, with fees not taken out and refunded orders not counted.
• Orders: every order, with a filter for All, Completed, Pending and Refunded.
• Analytics: pick last 7 days, last 30 days or all time. See store visitors per day, how many reached checkout and bought, bumps and upsells taken, each product's numbers, and where visitors came from.

To see where visitors come from, add a tag to your link, like ?utm_source=instagram or ?src=instagram.